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Genesy Secures 5M € in a round led by Samaipata to revolutionize AI-Driven Sales
Genesy, a Spanish tech startup pioneering the use of artificial intelligence to transform sales workflows, has announced the closure of a €5 million seed funding round. This round, led by Samaipata, is officially the largest investment in generative AI led by a Spanish venture capital firm to date. Participating alongside Samaipata were investors KFund and Itnig, cementing a strong vote of confidence in the company’s innovative vision.
Revolutionizing B2B Sales with AI
Genesy has developed a platform that redefines how B2B companies manage their sales processes. Using advanced AI, the startup combines data from multiple sources to:
- Gather high-quality leads.
- Automatically qualify sales opportunities.
- Implement smart, automated workflows.
- Schedule meetings seamlessly through digital sales agents.
By automating repetitive tasks, Genesy enables sales teams to enhance productivity, reduce operational costs, and achieve higher conversion rates.
Rapid Growth and Market Impact
Founded less than a year ago, Genesy already employs over 20 people and has seen exponential growth in the Spanish market. The platform has integrated more than 30 data sources, trained its proprietary AI-powered sales agents, and launched an advanced voice system to automate commercial calls.
Major clients such as Factorial, Sequra, Red Points, and Metricool have leveraged Genesy’s tools to scale their sales efforts effectively. With this recent funding, the company plans to expand its workforce to 40 employees and set its sights on strategic international markets, including the United States, United Kingdom, Germany, Italy, France, and the Netherlands.
Pioneering the Era of ‘Digital Employees’
Genesy envisions leading the rise of “digital employees” — AI-powered agents designed to take on critical business tasks like sales, customer service, and talent acquisition. This emerging category is rapidly gaining traction worldwide, drawing attention from prominent investors.
Kai Brandt, CEO and founder of Genesy, stated:
"Our goal is to create the first multilingual sales agent, capable of selling anything, to anyone, anywhere. This funding will allow us to strengthen our technology and solidify our leadership in the era of digital employees."
Investors Bet on Generative AI
For Samaipata, this investment aligns with their strategy to back innovative AI companies.
"We’re convinced Genesy has the potential to revolutionize sales processes by leveraging generative AI to dramatically improve efficiency and productivity," said Luis Garay, Partner at Samaipata. "This funding will enable them to scale their solution globally and unlock the full potential of AI in sales workflows."
A New Milestone for Spain’s AI Ecosystem
The €5 million raised not only positions Genesy for rapid expansion but also highlights the growing role of Spain as a hub for generative AI innovation. This achievement reflects the increasing global attention on AI solutions that directly address specific business challenges, making Genesy a standout in this competitive landscape.
With plans to continue enhancing its platform and scaling internationally, Genesy is poised to shape the future of sales automation and solidify its status as a leader in the next generation of business productivity tools.